Tuesday, December 11, 2012

A Report on New Product Launch at Hll

Corporate sales _______________________ A REPORT ON CORPARATE gross sales BY CHIRAG T. VAISHNAV HINDUSTAN prise LIMITED 1 Corporate sales _______________________ A REPORT ON CORPORATE SALES BY CHIRAG T. VAISHNAV A report submitted in partial fulfillment of the requirements of the MBA Program of ICFAI Business School Submitted to: Faculty pull in Anant B. Project Guide Sunil Ahmed. Submitted by: Chirag T. Vaishnav 04bs0566 2 Corporate sales _______________________ ACKNOWLEDGEMENT I express my greatest cheer in thanking Prof. Anant B. for altogetherowing me to do my SIP under his able guidance. I also express my deep gratitude to Mr. Rishi Pardal, the head of Hindustan Lever Ltd, Bangalore for allowing me to do SIP in his organization. My project guide for Hindustan Lever confine, Mr. Sunil Ahmed, for pickings up my project and supporting it with zeal which can light up it most successful. A special note of thanks to Mr.Rajendra, Mr.Vivek, Mr.Faisal, Mr.Dilip, Mr.Sandeep and all the other staff members of Hindustan Lever Limited who are a wonderful family to work with. 3 Corporate sales _______________________ TABLE OF CONTENTS 1. 2. 3. 4. Acknowledgement top Introduction Objective 4.1 History of Unilever 4.
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2 History of Hindustan Lever Limited 4.2.2 The Brands 5. Recruitment at HLL 5.1 culture 5.2 Method of training 5.3 Training script 6. Back-end Team 7. My Area 7.1 My Area Map 8. report 9. The launch products 9.1 food market segmentation 9.2 Target Market 3 6 7 9 9 13 36 42 42 44 45 46 47 48 49 51 54 54 4 Corporate sales _______________________ 9.3 reaping Positioning 9.4 Appointment of distributors 10. The Launch of 3-in-1 in Bangalore city 10.1 Market Plan 10.2 Stock Requirement 10.3 Manpower planning 10.4 figure 10.5 Process of Sale 11 Database 12 My team up 12.1 My team members 13 Analysis of sales 14 Lipton Marathon 14.1 Our stake 15 Suggestions 16 References 55 55 56 56 57 57 58 59 61 65 65 67 71 72 73 74 5... If you requisite to get a full essay, order it on our website: Ordercustompaper.com

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