Thursday, April 4, 2013

Cultural Issues in Internationa Business

In this paper, we will examine the concepts of floriculture and some salient ethnic dimensions. We will then explain why it is important to check cultural differences and how firms can cope with and/or manage such(prenominal) differences.

First of all, we tried to find some definitions about the meaning of culture in the literature. Culture has been defined in various slipway by different people. Kluckholn (1951) described culture as pattern ways of thinking, feeling and reacting, acquired and transmitted mainly by symbols, constituting the characteristic achievements of human groups, including their embodiments in artifacts. Hofstede defined culture as the corporal programming of the mind which distinguishes the members of one human group from another.

We persistent to combine these definitions with our opinion in order to form the pursuance definition: Culture is an progressing set of shared values, thinkings, attitudes, and a transparent process which provides cognitive maps for people within a social group to perceive, think, reason, act, react, and interact. This definition implies that culture is dynamic.

In order to understand better this definition we would like to give an example of 2 American companies where two of us did an internship.

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Organizational or collective culture can be reinforced through a strong organizational mission, commitment to organizational goals, and other telescopic symbols such as company lapel pins, and company songs, in the field of many Japanese organizations. Corporations such as IBM and Hewlett-Packard are inform to have strong corporate cultures where employees worldwide identify themselves close with the organizational goals of the company. Strong corporate cultures can have a homogenizing effect on cross-national culture. Thus, there may be to a greater extent observed similarities among IBM employees in the United States and in Japan as compared to Japanese employees at IBM and Matsushita, for instance.

After analyzing our interviews, we decided...

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