This is a story about an iconic brand and the social club that bears its name. It all started in 1886 when Dr. John Pemberton created a very costly tasting beverage that was served for the first time in Jacobs Pharmacy in downtown Atlanta, Georgia as a fountain drink.
Their success was based on Asa Candlers curious marketing approaches (lots of them are still being used) and of course on spreading the word. The first materials used to promote the brand were Coca-Cola mark souvenirs, calendars, clocks and urns.
In 1899 the brand merged to another direct when Benjamin Thomas and Joseph Whitehead gained the right to bottle Coca-Cola, in this way was created the Coca-Cola bottling and distribution system that we all know today.
other important year for Coca-Cola was 1920 when Robert Woodruff, the president of the company developed a new organization designed to market and sell Coca-Cola immaterial the United States.
We groundwork truly say that Coca-Cola Company with its beginnings 126 years ago has evolved from one fruit to more than vitamin D brands, from selling 9 drinks a day to 1.7 billion a day which means a great evolution.
To promote the product the company continues to use traditional forms of media: radio, print and television denote combined also with new media: social, mobile and gaming.
The website where people peck find information about media /Pr of Coca-Cola company is www.thecoca-colacompany.com/ driving/ gouge_center. Here we have: press releases , company statements, company articles, A/V (audio-video) center, image gallery, press contacts and email alerts.
Press releases. thither are 20 pages where people can find press releases about the following topics: Award and Recognition, Community, Environment, Leadership, Mrketing, Products, Top News, Wellness and Nutrition. We can also look for the location of the press releases as: Corporate, Eurasia & Africa, Europe, Latin America, North America and Pacific. Some of them follow...If you want to get a full essay, order it on our website: Ordercustompaper.com
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